Pronouns like “we,” “you,” and “I” affect how personable your writing sounds. Using personal pronouns can create a sense of connection or responsibility that you can adapt depending on what is appropriate for the impression you’re trying to create.
The brief is a staple of business communication. Mastering this form will equip you to compel your audiences toward action!
Being able to appropriately assert yourself, defer to others, and express gratitude will help you balance your tone in all of your written communication.
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